Direct Marketing by Dan Kennedy

http://www.gkic.com/dmbookoffer/opt-gkic/?pc=dmbookv4em
In this cutting-edge "Direct Marketing Toolkit" created by master marketer Dan Kennedy, you’ll discover the secrets to attracting your IDEAL Customers, Clients, or Patients. Known as the "Millionaire Maker," Dan has written over 20 business books, built and sold 3 businesses, and gets paid upwards of $50,000 to $100,000 plus royalties to craft sales letters and campaigns for clients, and over 85% of whom use him repeatedly.